Front-End Development

UX Design

Information Technology (IT)


Digital Marketing

  • What digital marketing platforms and software do you use?
  • What is your digital marketing philosophy?
  • Can you discuss your worst digital marketing failure? How did you resolve it, and what did you learn?
  • What do you think is the next major trend in digital marketing?
  • What are the most important qualities for a digital marketer?
  • Do you focus on inbound or outbound digital marketing?
  • Explain an effective sales funnel you built.
  • Do you have experience with marketing automation?
  • Can you discuss how you approach search engine optimization?
  • Explain how you know a campaign is not successful.
  • How do you address negative feedback regarding your company or client?

Business Intelligence

  • What makes a good data analyst?
  • Which data modeling software do you prefer to use? Which do you struggle with the most?
  • Specify two important chart types that you use as an Analyst. Why do you find them important?
  • Tell me about a time you solved a business challenge with informatics?
  • What is your favorite excel formula and why?
  • What’s the difference between Data Mining and Data Profiling?
  • Explain Selection Bias.
  • How would you implement a company-wide BI analytics from the ground up?
  • Can you share details about the largest data set you’ve worked with? How many entries and variables did the data set comprise? What kind of data was included?
  • What do data analysts do when they are faced with missing or duplicate data?
  • Can you write an Excel macro to calculate the average value of a data set?
  • What are the different types of hypothesis testing?

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